Market & Territory Planning
Understand your markets, customers and opportunities at any geography.
The most comprehensive collection of ready-to-use geographic, demographic, economic and environmental data for the United Kingdom.
Bring authoritative UK data into Power BI with Icon Map Pro and Icon Map Slicer. From national context to neighbourhood insight, combine rich location intelligence with your own business data.
Curated datasets from trusted government and open data sources. All ready to style, filter and bind to your Power BI data.
Country, region, county, local authority, census tract and statistical boundaries.
Example layers
Population counts, age, ethnicity, household composition and census attributes.
Example layers
GDP, employment, wages, industry, businesses and consumer markets.
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Housing stock, affordability, parcels, building footprints and local planning.
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Habitats, ecology, soils, climate, air quality, flood and natural risk.
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Roads, rail, airports, public transport, EV charging and mobility analytics.
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Healthcare boundaries, public health indicators and care services.
Example layers
Place names, gazetteers, topography, contours and general reference layers.
Example layers
Real-world analyses you can power with United Kingdom catalog layers in Power BI.
Understand your markets, customers and opportunities at any geography.
Find the right locations using demographics, economic and infrastructure data.
Assess environmental, health and climate risks to protect people and assets.
Analyse movement patterns and accessibility to services and infrastructure.
Target programs, measure impact and drive better outcomes for communities.